Course name: BSB50620 – Diploma of Marketing and Communication
Campus: Sydney
Marketing and Communication Courses Sydney
| Qualification Information |
| This qualification reflects the role of individuals who use a sound theoretical knowledge base in marketing and communication and who demonstrate a range of skills to ensure that functions are effectively conducted in an organisation or business area. Typically, the individuals would have responsibility for the work of other staff and lead teams. |
Students are encouraged to contact TACIS Marketing team for exact timetable and training arrangement.
Email to admission@tacis.edu.au or call 1300 769 588
Marketing and Communication Courses Sydney
| Marketing and Communication Courses - Course Briefing | ||
| NTIS Code: BSB50620 | CRICOS Course Code: 106988C | |
| Name of Qualification | Diploma of Marketing and Communication | |
| Delivery Mode | This course is delivered as a combination of classroom workshops and online training for 20 hours a week at TACIS premises. Attendance is monitored every week and satisfactory course progress must be maintained throughout the entire course. | |
| Duration | 12 months nominal term / 52 weeks, including 4 terms x 10 weeks tuition plus 12 weeks breaks in between terms. | |
| Tuition Fees | AUD$10,800 | |
| Administration Fees (non-refundable) | AUD$300 | |
| Material Fees (non-refundable) | AUD$500 | |
| If Diploma/Advanced Diploma, is year 12 (or equivalent) required for entry? | YES | |
| Total curriculum hours (including practicum) required to complete the course: | 1200-2400 hours | |
| Is the course delivered full-time? | Yes | |
| Training Arrangements |
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| Marketing and Communication Courses - Packaging Rules | ||
| A total number of units including 5 core units plus 7 elective units is required for the award of this qualification.
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| Unit Code | Unit Name | Core/ Elective |
| BSBMKG541 | Identify and evaluate marketing opportunities | C |
| BSBMKG542 | Establish and monitor the marketing mix | C |
| BSBMKG552 | Design and develop marketing communication plans | C |
| BSBMKG555 | Write persuasive copy | C |
| BSBPMG430 | Undertake project work | E |
| BSBMKG543 | Plan and interpret market research | E |
| BSBMKG551 | Create multiplatform advertisements for mass media | E |
| BSBMKG545 | Conduct marketing audits | E |
| BSBTEC404 | Use digital technologies to collaborate in a work environment | E |
| BSBPEF501 | Manage personal and professional development | E |
| BSBSTR501 | Establish innovative work environments | E |
| BSBOPS504 | Manage business risk | E |
| Marketing and Communication Courses - Entry Requirements | ||
Entry to this qualification is limited to those who: Have completed the following units (or equivalent competencies): BSBCMM411 Make presentations; BSBCRT412 Articulate, present and debate ideas; BSBMKG433 Undertake marketing activities; BSBMKG435 Analyse consumer behaviour; BSBMKG439 Develop and apply knowledge of communications industry; and BSBWRT411 Write complex documents. Equivalent competencies are predecessors to these units, which have been mapped as equivalent. or Have two years equivalent full-time relevant work experience. | ||
| Marketing and Communication Courses - Assessment Methods | ||
| Learning is undertaken via a range of means, such as reading written learning materials, participating in classroom activities and online learning tools such as discussion groups (forums), through contact with the Trainer/Assessor. This flexible approach allows learning to occur through a variety of means, thereby catering to a variety of learning styles. The table below shows the delivery sequence as well as the training delivery and assessment hours. Hours relate only to face-to-face delivery and hours for each individual unit may vary due to holistic delivery and assessment. In addition, students are encouraged to set aside a minimum of 8-10 hours in self-paced study for each unit. | ||
